Business Communication
Advanced Business Writing

What's so different about this programme?

Public Programme Dates & Schedule
Doha: 4-6 Feb'18, 1-3 May'18, 9-11 Oct'18
Duration: | 3 Days |
Locations:Doha | |
Fees: QAR 6850 |
Who Should Attend:
- Managers & Supervisors
- Team Leaders & Team Members
- Admin Employees
- Professionals who work on business documents
What will you gain?
- Analyze your audience and tailor the content to their specific needs.
- Gather data efficiently and select the relevant information for your readers.
- Use best practice in structuring your document.
- Choose words that support your message and don’t distract your reader.
- Assess the best places to use graphics, and choose the right image to support your content.
- Edit your draft for maximum impact.
Course Content
- Basics of communication
- The communication study
- Written words and special considerations
- Attributes of Technical Communication
- Technical Subject
- Purpose and Objective
- Conveys information/facts/data
- Impersonal, Conscience, and directed
- Style and format
- References
- Readability
- Define the Audience / Recipients
- Determining your audience
- Familiarity
- Education level
- Cultural background
- Receptiveness
- Document purpose
- Audience Types and Level of Expertise
- Writing for Experts
- Writing for Technicians
- Writing for Managers
- Writing for a Mixed Audience
- Establish Your Purpose and the Delivery Medium
- Introducing possible purposes
- Determining your purpose
- Choosing the medium
- Different layout options
- Printed documents
- Electronic Documents
- Organize the Structure
- Planning your writing
- Develop a timeline
- Create a statement of purpose
- Decide on an organizational style
- Compose an outline
- Draft the document
- The Business language basics
- Short and precise
- Punctuation
- Passive and active voices
- Spelling
- Other grammatical considerations
- Revision of Business Writing Basic
- Main Characteristics of Business Writing
- The title
- The Readers
- The target
- The method
- Illustrations, Visual Aids and statistical presentation
- Why do we use Illustrations
- Illustration types
- Guidelines for choosing and using Illustrations
- A view of using of Statistics in technical documents
- Numbers representation in business writing
- Basics of using photos in writing communication
- Attitudes in writing:
- Assertive versus Aggressive and Passive
- Constructive Disagreement
- Positive and negative words
- Document Options
- Spectrum of documents in business
- Document life expectancy
- Writing E-mails
- Special considerations for emails
- The power of Subject field
- The recipients
- Attachments
- Organizational tools for your inbox
- Revision of Business Writing Basic
- Main Characteristics of Business Writing
- The title
- The Readers
- The target
- The method
- The language
- The attitudes
- Illustrations
- Special documents considerations and examples
- RFIs
- RFPs
- Proposals
- Evaluation of Proposals
- Performance appraisal
- Situational analysis
- Annual report
- Advertisement / Announcement
- Complaints / escalations
- Abstract
- Executive summary
- Meeting Management and documentation
- The matrix of meeting management
- Minutes of meeting
- The follow-up
- Document preparation check list
- What is a checklist
- Check list for Business writing
- Creating a specific style for your organization
- Document evaluation / development exercises
- Mini project for a business document development
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Course Categories
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